Todd Crawford Senior UX Designer New Jersey

I believe design has the power to create positive change.

Over two decades making complex, data-heavy products — banking, healthcare, education — intuitive, inclusive and measurably better.

Selected work below

01 — Selected Work Nine case studies

Selected work

All nine case studies

Passionate about inclusive design and creating meaningful, intuitive digital experiences for complex problems.

02 — Impact

Impact

$13M

in additional revenue after rebuilding the flagship product from Angular to React.

Analytic Partners

1.2M+

users on the banking, trading and wealth management platforms designed.

Sumitomo Mitsui Banking

25%

year-over-year revenue growth after modernizing legacy enterprise software.

Analytic Partners

40%

less QA and development rework, by mapping decision logic and edge cases up front.

Sumitomo Mitsui Banking

03 — Client Roster

Client roster

Accenture Federal Services Analytic Partners CFA Institute Caterina, by Siena Capital HMH, Houghton Mifflin Harcourt NSCAS, Nebraska Student-Centered Assessment System Horizon Blue Cross Blue Shield of New Jersey McGraw Hill Education Microsoft Sumitomo Mitsui Banking Corporation Tommy Hilfiger Wells Fargo
04 — References

References

“Cut from the finest of the design industry cloth, Todd is an exceptional leader in design on the software development team. He grasps complex subject matter and would offer best design patterns as well as alternatives. He is dedicated and has excellent forward vision in usability, design and interaction and I thoroughly all my interactions with him.”

Jeffrey Sanford

Full Stack Web Developer Accenture Federal

“I work as a business analyst on a product for which Todd is the UI designer. He is a great team player who brings thoughtful ideas to the table and is also willing to learn and grow from team discussions. He leverages his curiosity to really understand the end goal of a product and bring forth useful and intuitive designs. Todd also is open to helping newer folks (like me) by sharing his years of industry experience.”

Andrea Pinto

Senior Business Analyst Analytic Partners

“Todd is creative and very easy to work with. He really takes the time to understand the goals and specifications of each project and delivers designs that are really intuitive for users, sleek and visually appealing.”

Julia Hong

Senior Product Manager, ROI Genome Analytic Partners

05 — Contact

Let’s connect.

If you made it this far, get in touch! I would love to hear from you.

crawford.todd30@gmail.com