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Design is at the core of who I am—I’ve always been driven to create, refine, and improve my surroundings. I’m passionate about solving real problems with elegant, impactful solutions. Collaboration fuels me; working with a team unlocks possibilities far beyond what any individual could achieve alone. I thrive on big-picture thinking while obsessing over the details, balancing speed with precision, and designing for long-term, sustainable impact. More than anything, I strive to connect my work to a greater purpose—leaving the world better than I found it. Design has always been a part of my DNA. Growing up with a father who ran an architecture firm, I developed an early appreciation for structure, creativity, and problem-solving.
My journey into design was shaped by a transformative experience at Disney and a pivotal moment when a Creative Director at a printing press recognized the shift toward digital. Encouraged to embrace the internet, I transitioned into web development and design in 2004, immersing myself in the evolving digital landscape. That decision ultimately led me to UX/UI, where I could merge aesthetics with strategy to craft seamless, intuitive experiences.
With over 10 years of experience spanning graphic and digital design, I’ve worked across high-growth startups and diverse industries, including B2B, B2C,e-commerce, and SaaS. My passion for diversity and inclusion in design and technology fuels my approach—ensuring that every product I create is both impactful and accessible.
Today, I focus on building high-performing digital products that drive business success while enhancing people’s lives. I’m constantly evolving, refining my craft, and pushing for the highest standards—because great design isn’t just about how things look, but how they work, feel, and inspire.
When I'm not at my computer, I love exploring new restaurants, watching movies, and diving into the world of tech. I also enjoy discovering fresh dining spots in my city, spending quality time with my family, and cheering on my son at his swim meets.
Led the UX design of digital learning platforms for Nebraska’s NWEA and HMH’s national K–12 education systems, with a focus on General Education reporting tools.
Partnered with product managers and engineers to deliver student-centered, accessible solutions that:
Key Contributions:
Tools: Figma, Miro, Jira and High Chart
Led the design and implementation of user-centric digital experiences for healthcare and pharmacy platforms, transforming complex requirements into streamlined, accessible, and engaging solutions. Partnered with cross-functional teams to develop innovative designs that balanced business goals, regulatory compliance, and user needs.
Key Contributions:
Drove end-to-end UX design from concept to engineering handoff, improving consistency and reducing project timelines by 15%.
Developed user journey maps, personas, wireframes, and prototypes, enhancing prescription management efficiency and increasing engagement by 20% post-launch.Advocated for user needs through research-driven presentations to key stakeholders, influencing best-in-class pharmacy UX solutions.
Utilized Figma and Adobe XD for high-fidelity designs and maintained scalable design libraries.Leveraged GlassBox analytics to optimize user flows and improve engagement.Ensured WCAG 2.1 Level AA compliance, enhancing digital accessibility for patients and providers.
Tools: Figma, Figjam, Salesforce Lightning and Drupal
Collaborates with developers, product managers, and researchers to design AI-driven, secure, and intuitive digital experiences for financial and investment banking platforms. Ensures designs align with enterprise frameworks, WCAG accessibility standards, and strict regulatory requirements to support high-value transactions and data security. Works closely with development teams to deliver pixel-perfect implementations while balancing technical feasibility, AI capabilities, compliance, and performance. Applies a human-centered design approach, leveraging qualitative and quantitative research, behavioral analytics, AI-powered insights, and competitive analysis to optimize complex workflows, risk management tools, and trading dashboards. Anticipates edge cases, failure scenarios, and decision logic to develop robust UI specifications for seamless development execution.
Develops high-fidelity prototypes, user flows, and journey maps to visualize interactions across AI-enhanced banking portals, wealth management platforms, and trading applications. Communicates UX and AI strategies to executives, demonstrating how intelligent automation and predictive analytics drive better decision-making and user engagementPartners with stakeholders and cross-functional teams to align on product vision and usability goals, actively contributing to the growth and refinement of enterprise design systems. Champions the investor and client experience, advocating for usability best practices to enhance accessibility, efficiency, and trust in digital financial solutions
Leading Marketing Data Analytics Company | Certifications: Introduction to User Experience Principles and Processes Course authorized by University of Michigan and offered through 2023
UX/UI Designer at a leading marketing data analytics company, I’ve delivered user-centered design solutions that help global organizations make smarter, data-driven marketing decisions. Working in a highly collaborative, cross-functional environment, I’ve played a pivotal role in enhancing both internal tools and client-facing platforms—elevating usability, engagement, and overall business performance.
As the sole designer on two flagship product teams, I led the end-to-end design of intuitive, high-impact user experiences. My work focused on simplifying complex, AI-powered decision-making tools, aligning design strategies with business goals, and creating visually compelling, data-rich interfaces. I also spearheaded the creation of a unified design system, streamlining workflows and driving consistency across product teams.
With deep expertise in translating complex business requirements into actionable wireframes, interactive prototypes, and polished UI designs, I collaborate closely with product managers, engineers, and analysts to shape next-generation analytics solutions that drive both user adoption and measurable business growth.
Key Achievements & Impact:
Tools: Figma, FigJam, Adobe XD, Miro, WCAG, JavaScript, React, High Charts, Jira, & Monday